
WEBSITE & 3D CONFIGURATOR
ICON-F
Interactive Brand Collaboration Experience
Digital Collaboration Platform
Rather than functioning as a traditional consumer-focused configurator, the platform was conceived as a premium B2B experience — allowing fashion, lifestyle, automotive, and luxury brands to visualise collaborative concepts through an immersive interactive environment.
Digital Collaboration Platform
Rather than functioning as a traditional consumer-focused configurator, the platform was conceived as a premium B2B experience — allowing fashion, lifestyle, automotive, and luxury brands to visualise collaborative concepts through an immersive interactive environment.
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A New Tool For Brand Partnerships
Studio 3DX Configurator for ICON-F allows future partnerships to be presented dynamically, helping brands communicate creative direction, exclusivity, and identity long before physical production begins.
A New Tool For Brand Partnerships
Studio 3DX Configurator for ICON-F allows future partnerships to be presented dynamically, helping brands communicate creative direction, exclusivity, and identity long before physical production begins.
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ICON-F x Dior
The First Collaboration
The first ICON F project was launched in collaboration with Dior through Il Bacaro Dior, the branded cocktail bar experience created at Hotel Cipriani in Venice as part of the internationally recognised Dioriviera pop-up activation. The experience formed part of Dior’s wider seasonal takeover of the hotel, combining luxury hospitality, fashion, design, and immersive brand storytelling.

