boot Düsseldorf 2026: A Strong Start to the Year

Martha Matsi
CBO
February 3, 2026
boot Düsseldorf 2026 marked the first major meeting point of the boating industry this year, and for us at Studio 3DX, it was a meaningful return. Attending for the second consecutive year, the show once again reminded us why being present matters - not just to see new launches, but to engage in thoughtful conversations around where the industry is heading.

boot Düsseldorf 2026 marked the first major meeting point of the boating industry this year, and for us at Studio 3DX, it was a meaningful return. Attending for the second consecutive year, the show once again reminded us why being present matters - not just to see new launches, but to engage in thoughtful conversations around where the industry is heading.

Across the halls, innovation took many forms. With Jansen Silent Watercrafts discussions centred on redefining performance on the water through quiet electric propulsion, refined design, and the deliberate use of wood as a warm, tactile, and sustainable material, not as nostalgia, but as craftsmanship with purpose. The debut of Marco Polo Adventure Yachts and its MP10 and MP12 models introduced a clear exploration-led mindset, sparking conversations about how new brands establish clarity and identity from day one. In the performance and RIB segment, the premiere of theZodiac NauticX9CC, powered by twin 250 hp outboards, reflected how established manufacturers continue refining comfort, safety, and dynamic handling within compact formats.

It was also rewarding to see our clients making a strong impact at the show.Karnic Boatscelebrated the world premiere of the CS10S, drawing attention for its design, versatility, and on-stand digital engagement, where visitors could scan QR codes to explore configurations and submit enquiries directly from the show floor. Similarly, Car Off Shore combined a striking physical display with online customisation, allowing visitors to scan, configure, and explore options beyond what was physically exhibited. These approaches highlighted how digital tools can quietly extend the exhibition experience and support more focused follow-ups.

Elsewhere at the show, Nordkapp Boats marked its anniversary year with updated editions across its range, reinforcing its focus on clarity of layout, balanced performance, and understated detailing. At the same time, Italian buildersSacs Tecnorib and Invictus Yacht brought a strong design-led presence to Düsseldorf, with SACS TECNORIB highlighting new additions to its PIRELLI-branded range - including jet-driven tender concepts - and Invictus drawing attention with its TT460 Shell Edition, where innovative materials and sustainable design choices were used to reframe luxury through craftsmanship, texture, and materiality rather than excess.
Another notable presence at the show was B-Craft, which opened its 2026 season at boot Düsseldorf with the presentation of the Akoya range. During the show, B-Craft unveiled the Akoya Cabin for the first time, expanding the platform with an enclosed cabin that brings added comfort, protection, and versatility while staying true to the brand’s clean design language.

Experiencing these premieres and discussions first-hand reinforced why we continue to attend shows like boot Düsseldorf: to support our clients where it matters, to listen closely to manufacturers across the boating industry, and to help navigate the ongoing digitalisation of product presentation and sales - thoughtfully and at the right pace.
Thank you to everyone we had the pleasure of meeting. We look forward to continuing the conversations started in Düsseldorf and see you all at the next boat show!
If you’d like to follow our journey from boat shows and client launches to ongoing projects follow Studio 3DX, Inc on our social channels: Instagram, Website & Youtube. We’ll be sharing more from the shows, the people we meet, and the work happening behind the scenes.
About the author

Martha Matsi
CBO
Martha is a mathematician and a qualified chartered accountant with a robust background in investments. She has joined forces with the dynamic duo founders of Studio 3DX to introduce their groundbreaking solution to the 3D visualisation industry. Her mission is clear: to channel investments towards innovation for a better world.
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